Top 20 artists in Estonia (~50 concerts per year, including bigger festivals, tens of thousands of fans, considerable following in social media and digital channels, constant radio airplay, TV performances, etc)Įxceptional artists (known by the majority of Estonians, over 50 000 fans, ~50 concerts per year, including domestic and foreign festivals or big events, constant radio airplay and TV performances, exceptional traction in social media and digital channels) Total revenues related to a single song for 10 years (including the composition, the phonogram and other sources)Īverage band (has 10-20 concerts per year, a couple of thousand fans, some radio airplay)Įstablished artist (20-30 concerts per year, including some festivals, over 20 000 fans, notable traction in social media and in various digital channels, considerable radio airplay, some TV performances) Please note that it is solely based on my personal opinion and there might be significant differences when it comes to other markets! Synchronization royalty means money from licensing the song to a film, TV show, commercial, video game, or any other similar content.īased on my personal experiences and discussions with different artists and songwriters in Estonia, the song-related revenues could be something like this (in the table below). Performance royalty means money from public performances in various settings, such as concerts, sports arenas, bars, radio, TV, etc. Mechanical royalty essentially means money from the sales of songs (both physical and digital). licensing to film, television show, game, commercial, web platform, etc.). mechanical royalties, recorded live concerts, radio and TV broadcast, digital distribution, etc.) andģ) synchronisation deals (e.g. public performances, mechanical royalties, radio and TV broadcasts, music downloads, music streaming, etc.),Ģ) sound recordings (e.g. The song-related revenues can come from:ġ) compositions (e.g. It is important to consider what exactly is included in the calculation and what is not. However, I will provide some examples just to give you an idea, how much a song can be worth. There is always going to be uncertainty involved, at least to a certain degree (the "X factor"): some songs make it big, others don't. But how can we actually estimate the projected value of these songs in the given period, usually 10 years? It is possible to track down the earnings of the previous songs by the same authors and provide some sort of formula, but it would still not be an adequate method for predicting the future value of the newly released songs. The first two campaigns have ended successfully and the next campaigns will be launched shortly. But how much are these songs actually worth?įanvestory allows fans to buy shares in songs' future royalties and earn long-term revenue, while supporting the artists (songwriters).
Being successful in the music business comes down to a very simple thing: writing the ultimate songs.